Computer generated content versus content from content farms

 Adding fresh content to your website is one of the most recommended ways to achieve higher rankings on search engines. It is little wonder then content farming is a big business, even though the companies in the business of content farming are not much appreciated. One reason for this is the questionable quality of web …

5 ways to write good website copy that will be appreciated by humans

The purpose of web content is two fold: it has to appeal to the human audience and it also has to keep the search engines happy. The problem is that humans and search engines don’t really communicate in the same language and herein lies the paradox. Stuff the web content with too many keywords and …

Tips for freelance copywriters

Becoming an established freelance SEO copywriter can seem to be an overwhelming task; however, choose your path wisely and you can become a successful freelance copywriter. Here are some tips for budding freelance copywriters to establish their own freelance copywriting services enterprise. To establish yourself as a freelance copywriter, you need to make your presence …

Economic recovery pushes up demand for copywriting services

Businesses across the globe are turning to professional copywriters to help them with their marketing campaigns, with many copywriters in India reporting a high demand for their copywriting services, especially in India, USA and the UK. The fact that firms across the globe are renewing their marketing campaigns with professional copywriting help suggests they are …

How an SEO Copywriter can make all the difference to your website

An SEO copywriter can add value to your website by producing content that is relevant enough to ensure conversions and has the right context for search engine rankings. The success of a website depends on a number of factors working together harmoniously. First, the design should be pleasing enough to attract attention. The site architecture …