Computer generated content versus content from content farms

 Adding fresh content to your website is one of the most recommended ways to achieve higher rankings on search engines. It is little wonder then content farming is a big business, even though the companies in the business of content farming are not much appreciated. One reason for this is the questionable quality of web …

Small businesses hiking online advertising spend driven by content

The latest report from Webvisible indicates that the advertising spend of small and mid sized businesses is on the rise, up 160 percent from last year, driven by greater conversions achieved through content. The findings from the report clearly indicate that small businesses can use content as an effective tool to take their business to …

How an SEO Copywriter can make all the difference to your website

An SEO copywriter can add value to your website by producing content that is relevant enough to ensure conversions and has the right context for search engine rankings. The success of a website depends on a number of factors working together harmoniously. First, the design should be pleasing enough to attract attention. The site architecture …